| 100% | LAPSE | 5 | Become invalid like a subscription |
| 90% | LAPSE | 5 | Become invalid, like a subscription |
| 57% | RENEW | 5 | Extend, like a subscription |
| 57% | LAPSE | 5 | Expire, like a subscription |
| 56% | LAPSE | 5 | Run out, like a subscription |
| 52% | EXPIRES | 7 | Becomes invalid, as a coupon |
| 52% | LAPSE | 5 | Expire, like a magazine subscription |
| 49% | LAPSE | 5 | Run out, like a magazine subscription |
| 48% | UGLY | 4 | Like a storybook duckling who became a beautiful swan |
| 48% | WILT | 4 | Become limp, like a bouquet |
| 48% | WANE | 4 | Become smaller, like a libido |
| 48% | FRAY | 4 | Become unraveled, like a rope |
| 48% | GROW | 4 | Become bigger, like a tree |
| 47% | WANE | 4 | Become smaller, like a crescent moon |
| 46% | ANNULLED | 8 | Something made invalid, like a marriage |
| 46% | TREND | 5 | Become popular, like a topic on Twitter |
| 46% | UGLY | 4 | Like the "duckling" before becoming a swan |
| 45% | FOGUP | 5 | Become steamy, like a bathroom mirror: 2 wds. |
| 45% | FRAY | 4 | Become worn, like the end of a rope |
| 45% | DILATING | 8 | Becoming wider, like a pupil in the eye |
| 45% | MELT | 4 | Become liquid, like ice cream on a hot day |
| 44% | TREND | 5 | Become popular for a while, like a hashtag |
| 42% | ABATE | 5 | Become less intense like a dying storm |
| 42% | RIPEN | 5 | Become more edible, like a banana |
| 42% | TAPER | 5 | Become increasingly narrow, like a candle |
| 42% | FADED | 5 | Became less vivid, like a memory |
| 41% | ABATING | 7 | Becoming less intense, like a dying hurricane |
| 40% | GET | 3 | "___ along like a house on fire," saying that encapsulates how friends can become close very quickly |
| 40% | TAKE | 4 | ___ off (become airborne like a plane) |
| 40% | MELT | 4 | Heat until a solid becomes liquid, like butter |