| 100% | JIF | 3 | Competitor of Skippy and Peter Pan |
| 82% | JIF | 3 | Competitor of Peter Pan and Skippy |
| 81% | JIF | 3 | Rival of Skippy and Peter Pan |
| 63% | JIF | 3 | Rival of Peter Pan and Skippy |
| 56% | JIF | 3 | Competitor of Peter Pan peanut butter |
| 56% | JIF | 3 | Peter Pan and Skippy peanut butter rival |
| 50% | JIF | 3 | Rival of Peter Pan or Skippy |
| 49% | JIF | 3 | Competitor of Skippy |
| 47% | JIF | 3 | Competitor of Skippy peanut butter |
| 45% | JIF | 3 | Peter Pan competitor |
| 44% | DELL | 4 | Competitor of HP and Acer |
| 44% | ELLE | 4 | Competitor of Allure and Glamour |
| 44% | ARISTA | 6 | Competitor of Capitol and Epic |
| 44% | BEENE | 5 | Competitor of Lauren and Klein |
| 44% | ABC | 3 | Competitor of CBS and NBC |
| 44% | ERA | 3 | Competitor of Tide and Gain |
| 44% | YAHOO | 5 | Competitor of Bing and Google |
| 44% | DHL | 3 | Competitor of UPS and FedEx |
| 44% | AVIS | 4 | Competitor of Hertz and Alamo |
| 44% | DIAL | 4 | Competitor of Ivory and Coast |
| 44% | ASAHI | 5 | Competitor of Sapporo and Kirin |
| 44% | NESTEA | 6 | Competitor of Snapple and Lipton |
| 44% | MSN | 3 | Competitor of Yahoo! and AOL |
| 44% | SEALY | 5 | Competitor of Simmons and Serta |
| 44% | ALAMO | 5 | Competitor of Avis and Budget |
| 44% | ERA | 3 | Competitor of Tide and All |
| 44% | RAYOVAC | 7 | Competitor of Duracell and Eveready |
| 44% | HERTZ | 5 | Competitor of Budget and Alamo |
| 44% | DELL | 4 | Competitor of Acer and HP |
| 44% | AVIA | 4 | Competitor of Reebok and Adidas |