| 100% | SPAM | 4 | Food product whose name is used nowadays mostly in a nonfood way |
| 39% | HAAGENDAZS | 10 | Food product whose name is an example of "foreign branding" |
| 36% | RICE | 4 | University whose name is also a food |
| 36% | APOLLO | 6 | Greek god whose name was used for a former NASA space program |
| 36% | DAGWOODS | 8 | Food item whose name is derived from a comic strip |
| 36% | ENO | 3 | Musician whose name is a number in reverse |
| 36% | OREIDA | 6 | Food brand whose name is a portmanteau of two state names |
| 36% | OSCARMAYER | 10 | Food company whose name is spelled out in its advertising jingle |
| 36% | OREIDA | 6 | Food brand whose name is a combination of two state abbreviations |
| 35% | BACON | 5 | Philosopher whose name is also a delicious breakfast food |
| 35% | TOM | 3 | Boy whose name is repeated in a nursery rhyme |
| 35% | BTEN | 4 | Bygone bomber whose name is a call in bingo |
| 35% | AMOR | 4 | Deity whose name is a city in Italia backwards |
| 35% | SUEDE | 5 | Material whose name is a Scandinavian country in French |
| 35% | DONOR | 5 | Supporter whose name is listed in a fundraising report |
| 35% | ELAL | 4 | Company whose name is derived from a passage in Hosea |
| 35% | OSRIC | 5 | Actor Chau whose name is also a character in "Hamlet" |
| 35% | ABSALOM | 7 | Biblical figure whose name is repeated in a Faulkner title |
| 35% | STAR | 4 | Actor whose name is in big letters on a movie poster |
| 35% | KOI | 3 | Ornamental fish whose name is a homophone for “love” in Japanese |
| 35% | MARCO | 5 | With 74 Across, explorer whose name is shouted in a pool |
| 35% | TALKINGHEADS | 12 | Band whose name was taken from a term in TV Guide |
| 34% | XEROX | 5 | Company whose name is now in dictionaries as a verb meaning "photocopy" |
| 34% | ONCE | 4 | Musical whose name is the number 11 in a foreign language |
| 34% | UNO | 3 | Card game whose name is said when only one card remains in a hand |
| 33% | VERSATILE | 9 | Able to be used in a number of different ways |
| 33% | LALAW | 5 | TV series whose name is shown on a vanity license plate in its opening sequence |
| 33% | ALPO | 4 | Pet food whose name is short for "Allen Products" |
| 33% | BIRCH | 5 | Tree whose sap is used in a soft drink |
| 33% | OREO | 4 | Cookie whose flavor is used in a lip balm |