| 100% | BIC | 3 | Lighter brand whose old TV ads referred to "flicking" it |
| 35% | ARRID | 5 | Toiletry brand whose TV ads once featured the Supremes |
| 35% | HIC | 3 | Juice brand whose name refers to a vitamin: Hyph. |
| 34% | NEHI | 4 | Brand whose name was chosen to remind people of its bottles' height |
| 33% | IRONCITY | 8 | Pennsylvania-based beer brand whose name refers to Pittsburgh’s industrial roots |
| 31% | DURACELL | 8 | First battery brand to feature an indefatigable pink bunny in its ads |
| 29% | AUNT | 4 | Bluebelle, e.g., in old TV ads |
| 29% | ROSIE | 5 | Paper towel hawker, in old TV ads |
| 29% | XXXXX | 5 | Joe ___ (car salesman in old TV ads) |
| 29% | WHYWAIT | 7 | TV ad's call to action |
| 28% | PEPSI | 5 | Brand whose ads once featured Michael Jackson |
| 28% | SOAP | 4 | Old TV's "Guiding Light," for one |
| 28% | MOTH | 4 | It comes to light |
| 27% | SERTA | 5 | Mattress brand whose ads feature talking sheep |
| 27% | YOOHOO | 6 | Drink brand whose bottles say "Shake It!" |
| 27% | SHUTTER | 7 | It exposes film to light |
| 27% | MRT | 3 | Old TV star whose haircut was inspired by Mandinka warriors |
| 27% | SELFTITLED | 10 | Beyoncé’s 2013 album, as fans often refer to it |
| 27% | OMEGA | 5 | Swiss watch brand whose ads feature George Clooney |
| 27% | ASAHI | 5 | Beer brand whose name translates to "morning sun" |
| 27% | BOCA | 4 | Veggie-burger brand whose name translates to “mouth” |
| 27% | ASAHI | 5 | Beverage brand whose name translates to "morning sun" |
| 27% | NILLA | 5 | Snack brand whose name hints at its flavor |
| 27% | YSL | 3 | French brand whose heels resemble its logo: Abbr. |
| 27% | SALEM | 5 | It "refreshes naturally," in old ads |
| 27% | TAPS | 4 | It causes lights to go out |
| 26% | BRIM | 4 | "Fill it to the rim with ___" (old marketing line for a coffee brand) |
| 26% | EGGO | 4 | Brand whose last letter is in the shape of its product |
| 26% | JIF | 3 | Peanut butter brand whose ads have targeted "choosy moms" |
| 26% | SMIRNOFF | 8 | Vodka brand whose TV commercials feature actress Kaley Cuoco |