| 100% | PROP | 4 | Macbeth's dagger or Desdemona's handkerchief, e.g. |
| 44% | SIZE | 4 | S or M, e.g. |
| 41% | STOCKINDEX | 10 | *The Nikkei or the S&P 500, e.g. |
| 40% | ROLE | 4 | Romeo or Macbeth in a play, e.g. |
| 39% | PROP | 4 | Dagger in "Macbeth," e.g. |
| 39% | PROPS | 5 | Yorick's skull in "Hamlet" and the dagger in "Macbeth," e.g. |
| 39% | PLAY | 4 | "Macbeth" or "Hamlet," e.g. |
| 38% | LOGO | 4 | Nike's Swoosh or Puma's puma, e.g. |
| 38% | ELF | 3 | Tolkien's Legolas or Rowling's Dobby, e.g. |
| 38% | SCREENREADER | 12 | Google’s TalkBack or Apple’s VoiceOver, e.g. |
| 38% | LOGO | 4 | Twitter's bird or McDonald's arches, e.g. |
| 38% | LOGO | 4 | Nike's swoosh or Apple's apple, e.g. |
| 38% | TEAM | 4 | Devils or Santa's reindeer, e.g. |
| 38% | ART | 3 | Monet or Gauguin's work, e.g. |
| 38% | TRIO | 4 | Nirvana or Destiny's Child, e.g. |
| 38% | KEY | 3 | E or G, e.g. |
| 38% | NOTE | 4 | E or G, e.g. |
| 38% | XXXX | 4 | E or G, e.g. |
| 38% | LETTER | 6 | E or G, e.g. |
| 38% | TRIO | 4 | Macbeth's witches, e.g. |
| 38% | TRIO | 4 | Macbeth’s witches, e.g. |
| 37% | MEME | 4 | Grumpy cat or Bernie's mittens, e.g. |
| 37% | POET | 4 | Maya Angelou or T.S. Eliot, e.g. |
| 37% | LOGO | 4 | Starbucks' siren or Nike's swoosh, e.g. |
| 37% | TOY | 3 | Yo-Yo or Rubik's Cube, e.g. |
| 37% | STORE | 5 | Walmart or Bloomingdale's, e.g. |
| 37% | STORE | 5 | Walmart or Macy's, e.g. |
| 37% | STORE | 5 | Target or Bloomingdale's, e.g. |
| 37% | MAIL | 4 | E or G follower |
| 37% | DIR | 3 | S or E: Abbr. |