| 100% | IMAC | 4 | Product once advertised with the catchphrase "There's no step 3!" |
| 49% | WONDERBRAS | 10 | Products once advertised with the slogan "Hello boys" |
| 49% | NAIR | 4 | Product once advertised with the jingle "Who wears short shorts? ..." |
| 48% | OLAY | 4 | Product once advertised with the line "The splendor of your skin" |
| 48% | PEPSI | 5 | Product once advertised with the slogan "The choice of a new generation" |
| 46% | SANKA | 5 | Product once advertised with the slogan "Everything you love about coffee without everything you don't" |
| 39% | IMAC | 4 | Old "There's no step 3!" sloganeer |
| 37% | APPLEIMAC | 9 | "There's no step three" product |
| 37% | KIA | 3 | Car once advertised with the slogan "The power to surprise" |
| 37% | NAIR | 4 | Brand once advertised with the jingle "We wear short shorts ..." |
| 37% | SAABS | 5 | Cars once advertised with the slogan "Find your own road" |
| 37% | HEARTOFGLASS | 12 | Blondie #1 hit with the lyric "Love is so confusing, there's no peace of mind": 3 wds. |
| 37% | SALTINES | 8 | They were once advertised with the slogan "Polly wants a cracker?" |
| 37% | KEDS | 4 | Product once touted with the slogan "They feel good" |
| 36% | SAAB | 4 | Car once advertised with the slogan "The relentless pursuit of common sense" |
| 36% | CAMEL | 5 | Brand once advertised with the line "They never get on your nerves" |
| 35% | ALMONDJOY | 9 | Product once pitched with the line "Sometimes you feel like a nut" |
| 34% | DORA | 4 | TV girl with the catchphrase "Swiper, no swiping!" |
| 34% | JERRYSEINFELD | 13 | TV comic with the classic catchphrase "Not that there's anything wrong with that": 2 wds. |
| 34% | BICPEN | 6 | Product advertised with the slogan "Writes first time, every time" |
| 33% | PLAINWHITETS | 12 | Band with the 2007 hit "Hey There Delilah": 3 wds. |
| 33% | BIDEN | 5 | Politician with the catchphrase "No malarkey!" |
| 32% | DAVIDLEEROTH | 12 | Singer with the 1985 No. 3 Billboard hit "California Girls" (3 wds.) |
| 32% | THEBEACHBOYS | 12 | Band with the 1965 No. 3 Billboard hit "California Girls" (3 wds.) |
| 31% | PLAINWHITETS | 12 | "Top" American pop-punk band with the 2007 hit "Hey There Delilah": 3 wds. |
| 31% | PORK | 4 | Pig product once advertised as "the other white meat" |
| 31% | ANACIN | 6 | Product with the old catchphrase "Mother, please, I'd rather do it myself!" |
| 30% | EDSEL | 5 | Product advertised with the slogan "It acts the way it looks, but it doesn't cost that much" |
| 30% | TEAM | 4 | There's no "I" in it (rhymes with "beam") |
| 30% | ERNIE | 5 | Ballplayer Banks with the catchphrase "Let's play two" |