| 100% | NEMO | 4 | Titular character in the best-selling DVD of all time |
| 72% | MARIO | 5 | Main character in the best-selling video game franchise of all time |
| 59% | AVATAR | 6 | One of the best selling movies of all time |
| 51% | FIESTA | 6 | Biggest-selling Ford of all time in the UK |
| 48% | BEATLES | 7 | The best-selling musical act of all time, with the |
| 44% | BIBLE | 5 | "The Holy ___," the most sold book of all time |
| 44% | MORIARTY | 8 | “The greatest schemer of all time, the organizer of every devilry,” in literature |
| 43% | BIBLE | 5 | Best-selling book of all time |
| 43% | MINECRAFT | 9 | Best-selling video game of all time released in 2011 that features a pixelated 3D world |
| 43% | DENNIS | 6 | Titular character in the musical Mame: Mame __ |
| 42% | HERMIONEGRANGER | 15 | Best female character of all time, per a ''Hollywood Reporter'' poll (2016) |
| 42% | ASLAN | 5 | Only character to appear in all of the Narnia chronicles |
| 42% | ELOI | 4 | One of the races in H.G Wells' "The Time Machine" |
| 42% | COMMA | 5 | Character in The Good, the Bad and the Ugly? |
| 42% | EXPOS | 5 | Team with the best record in MLB at the time of the season-ending 1994 strike |
| 41% | BARRYBERKMAN | 12 | Complete name of the titular character in the TV series in 18a: 2 wds. |
| 41% | HALEST | 6 | In the best of health |
| 41% | ELOI | 4 | One of the two races in H.G Wells' "The Time Machine" |
| 41% | ELSA | 4 | One of two Disney characters singing "For the First Time in Forever" |
| 41% | GUNSNROSES | 10 | Band whose "Appetite for Destruction" was the best-selling debut album of all time |
| 41% | ACDC | 4 | Band whose "Back in Black" is the second-best-selling album of all time |
| 41% | ENOS | 4 | Character in the Book of Genesis |
| 41% | ELOI | 4 | One of the two races in H.G Wells's "The Time Machine" |
| 41% | STARWARS | 8 | Source of the all-time best-selling movie-related toy line |
| 41% | ELOI | 4 | Race of decadent people in 1895 H G Wells novel The Time Machine |
| 40% | BRAINYSEASON | 12 | That time in spring when all the Mensa members come out of the bushes? |
| 40% | ILL | 3 | Not in the best of health |
| 40% | NIGEL | 5 | Richards who is generally regarded as the best Scrabble player of all time |
| 40% | HEYDAY | 6 | The best of times |
| 40% | GOLDENAGE | 9 | The best of times |