| 100% | CATTERICK | 9 | Town in North Yorkshire associated with a horse racecourse and army garrison |
| 52% | THIRSK | 6 | Market town in North Yorkshire that houses a horse racecourse |
| 43% | PONTEFRACT | 10 | Market town in West Yorkshire home to a horse racecourse |
| 40% | MASHAM | 6 | Small market town in North Yorkshire after which a breed of large sheep with a black-and-white face is named |
| 36% | SKIPTON | 7 | Market town in North Yorkshire on the River Aire housing a medieval castle |
| 33% | EBBWVALE | 8 | Town in Blaenau Gwent, Wales formerly associated with the steel and coal industries |
| 33% | COALPORT | 8 | Town in Shropshire associated with a type of porcelain |
| 33% | REDRUTH | 7 | Town in Cornwall north-east of Camborne formerly associated with the copper mining industry |
| 32% | FILEY | 5 | Town and coastal tourist resort in North Yorkshire |
| 32% | MUSSELBURGH | 11 | Town in East Lothian housing a horse racecourse |
| 31% | CHORLEY | 7 | Market town in Lancashire associated with a flattened, fruit-filled pastry |
| 30% | SETTLE | 6 | Market town in North Yorkshire on the River Ribble |
| 30% | SELBY | 5 | Market town in North Yorkshire housing an 11th-century abbey |
| 30% | BATLEY | 6 | Town in Kirklees, West Yorkshire associated with the shoddy industry in the 19th century |
| 30% | SCARBOROUGH | 11 | Coastal town in North Yorkshire home to the Stephen Joseph Theatre |
| 29% | POLO | 4 | Company with a horse in its logo |
| 29% | ANZAC | 5 | In World War I, a soldier serving with the Australian and New Zealand Army Corps |
| 29% | DELFT | 5 | Town in South Holland, Netherlands associated with a type of tin-glazed earthenware |
| 29% | DELFT | 5 | Town in South Holland, Netherlands, associated with a type of tin-glazed earthenware |
| 29% | DELFT | 5 | Town in S Holland, Netherlands, associated with a type of tin-glazed earthenware |
| 29% | ASTOLAT | 7 | Town in Arthurian legend associated with the character Elaine |
| 29% | FARNBOROUGH | 11 | Town in NE Hampshire associated with an international airshow |
| 29% | CLAUS | 5 | Name associated with a sleigh and eight tiny reindeer |
| 29% | POLO | 4 | Ralph Lauren brand with a horse in its logo |
| 29% | YEOVIL | 6 | Town in Somerset associated with helicopter manufacture |
| 29% | SELBY | 5 | Market town in North Yorkshire on the River Ouse housing an 11th-century abbey |
| 28% | SWINDON | 7 | Town in Wiltshire associated with the railway industry |
| 28% | COALPORT | 8 | Town in Shropshire on the River Severn associated with a type of porcelain |